TOWNHOUSE JAN LUYKEN

Lifestyle Images for Jan Luyken Social Media

Every season, I create visual content for Townhouse Jan Luyken, a boutique hotel located near Museumplein in Amsterdam. Our collaboration began through an agency, where I developed a clear storyboard centered on thematic concepts and visual references informed by my creative direction. Together, we produced story-driven content such as Warm Welcome, Men’s Night, A Walk Around the Corners, and Energizing Morning. After the transition to Leonardo Hotels, we refined the strategy with a stronger focus on seasonal moments, holidays, and highlighting the hotel’s spaces.